It is instrumental in providing sustainable livelihoods and raising living standards among farmers in Ghana and their dependents and communities. In an exciting new business model, the co-operative of cocoa farmers in Ghana own shares in the company making the chocolate …
Divine Chocolate is a fair trade business that is 45% owned by a cocoa farmer's co-operative in Ghana. 2.6 Environmental Factors . Divine Chocolate Ltd won the best UK Social Enterprise of the year award in 2007. Divine and its sister social enterprise Cafedirect were at … This means farmers receive a share of the profits they help to create, giving them more to invest in their families, farms and communities. Cocoa Prices in Real Terms Section 4: Internal Environment Analysis Summary of Key External Threats “Kuapa Kokoo owning Divine has had an impact on my life...I am more respected in my community and my organization through my involvement in Divine Chocolate.Long live Divine, Long In autumn 1998, Divine, the first ever Fairtrade chocolate bar aimed at the mass market was launched into the UK confectionery market. As a small business, Divine Chocolate will also benefit from tax cuts proposed by government. Events. Divine Chocolate’s ethical business model provides farmers with greater economic stability and influence in the cocoa industry. From award-winning chocolate to an innovative business model that champions farmers, we're committed to doing business differently. The brand also works for women’s empowerment by providing opportunities to women in cocoa farming. Having women at the helm in the Ghanaian cocoa farming cooperative that supplies Divine Chocolate has been a crucial ingredient in the UK company's success, Divine’s CEO, Sophi Tranchell, told an audience in London last week.
Tranchell was speaking at an event to launch a report chronicling the UK company’s 20-year relationship with the Kuapa Kokoo cooperative, which owns 44% Divine Chocolate was established in 1998 by a co-operative of cocoa farmers in Ghana that co-owns the company and shares in its profit. Divine Chocolate is an entity co-owned by 85,000 farmers in Ghana. A business model is supposed to answer who your customer is, what value you can create/add for the customer and how you can do that at reasonable costs. Divine Chocolate Limited is a purveyor of Fairtrade chocolate. Kuapa Kokoo - a farmer cooperative in Ghana that grows the quality cocoa that makes Divine Chocolate - also owns a stake in the company. The Divine Story. From Kuapa Kokoo, these farmers produce fair trade chocolate through the premium quality cocoa that Kuapa’s has. Current market trends have seen a large number of companies go green and expand their social responsibility to appeal to consumers. Divine Chocolate Ltd won the best UK Social Enterprise of the year award in 2007. Thus, a business model is a description of how a company creates, delivers, and captures value for itself as well as the customer. Divine Chocolate Touts The Conscientious Business Model. The farmers own 45% of Divine Chocolate, sit on the company’s board and sign off its business plans. Divine Chocolate, made with the 'best of the best' Fair Trade Certified cocoa, offers something no other chocolate brand does - a business model where cocoa growers benefit from ownership of the brand itself. Fairtrade Divine Chocolate has a unique business model. Inside Divine. Learn about our company, meet our staff & board, and get to know a few of the cocoa farmers who co-own Divine. DIVINE CHOCOLATE LIMITED - Free company information from Companies House including registered office address, filing history, accounts, annual return, officers, charges, business activity Divine Chocolate’s ethical business model provides farmers with greater economic stability and influence in the cocoa industry.
3. ... You'll enjoy Divine Chocolate even more after reading the stories of farmers who ggrid the cocoa inside each bar. More Links. It also plays a key part in the company’s exporting success, as it has grown in overseas markets where the Fairtrade movement is prevalent. The Divine Difference. It also plays a key part in the company’s exporting success, as it has grown in overseas markets where the Fairtrade movement is prevalent. May 13, 2010 | ... the chocolate business is a sweeter enterprise. Divine Chocolate.